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Somatic Systems, Inc. Launches New Website Phase 1

NORTHAMPTON, MA — (Marketwire - December 1, 2008) — Somatic Systems, Inc. (SMAS - news) is pleased to announce the launch of the first phase of their new website redesign at www.somatics.org. With a cleaner layout and simpler navigation design, the redesign is meant to provide a much more accessible and lucrative experience for visitors.

The upcoming second phase of the site's redesign will include a complete rewrite of most consumer information pages, significant enhancement of the site's styling as well as possible additional redesign work based on consumer testing data, further overhaul of the site's navigation and user interface, and increased content for maximal customer satisfaction -- including multimedia features such as the company's recent national television program.

The site redesign is part of larger promotional and branding efforts the Company has begun, including the national television segment, which begins airing tomorrow. This first phase of the redesign project was intended to provide an easier and more satisfying experience of the site's existing content, in time for the launch of the company to a much wider audience.

In September, Somatic Systems contracted with prestigious public relations firm Goldman Communications to assist with its expansion and promotional efforts, to launch an aggressive national brand. The firm will assist with the next phase of Somatic Systems' website development, to achieve a robust commercial site appropriate for the larger scale of operations and presence the company is building. The company stated that some of the goals of the current site development efforts include creating a strong sales-focused environment for the millions of expected television viewers; a better experience for company shareholders and potential investors; an important informational portal for government contract opportunities as Somatic Systems continues its work with the US military; a mechanism to promote and coordinate the company's trained practitioners, clinics, and franchises; and a newly improved face for the company's upcoming promotional efforts that may include additional television programs and other high-profile public appearances.

About Somatic Systems, Inc.

Somatic Systems is the worldwide center for Clinical Somatics™, the groundbreaking drug-free, non-surgical approach to pain relief. This proprietary system uses natural, non-invasive movement techniques -- conducted through one-hour hands-on sessions, therapeutic exercises classes, and home exercises lasting as little as 5 minutes a day -- to relieve pain and limitation resulting from accident, trauma and repetitive stress, including back pain, knee pain, joint problems, carpal tunnel syndrome, TMJ, scoliosis, bursitis, sciatica, headaches, tendonitis and more. Clinical Somatics™ also provides performance gains and injury prevention for casual and professional athletes.

Somatic Systems is pursuing a 3-part growth strategy, consisting of a nationwide rollout of pain management Somatics Clinics; increased production and distribution of therapeutic videos, books, and other retail self-help Somatics Products; and expanded Somatics Training Programs to supply Clinic practitioners serving medical and orthopedic professionals and institutional and corporate programs. The company operates a suite of web sites offering Somatics information, products, resources, and opportunities, at www.somatics.org.

Safe Harbor Act: This release includes forward-looking statements made pursuant to the safe harbor provisions of the Private Securities Litigation Reform Act of 1995 that involves risks and uncertainties including, but not limited to, the impact of competitive products, the ability to meet customer demand, the ability to manage growth, acquisitions of technology, equipment, or human resources, the effect of economic business conditions, and the ability to attract and retain skilled personnel. The Company is not obligated to revise or update any forward-looking statements in order to reflect events or circumstances that may arise after the date of this release.

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Dec 01, 2008 08:30 ET

SOURCE: Somatic Systems, Inc.