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The Great Outdoors, Inc. Appoints Founder & CEO of Somatic Systems Institute, Inc., Steven Aronstein, as Chief Executive Officer

The Great Outdoors, Inc. (GTDR - news) announced today that the Company has appointed founder and CEO of Somatic Systems Institute, Inc., Steven Aronstein, as the new Chief Executive Officer. The Great Outdoors, Inc. recently announced that they have completed the acquisition of Somatic Systems Institute, Inc., which is the clinical and national resource center for Somatic Systems Education (SSE), health care, science, and philosophy.

Mr. Aronstein is a certified Clinical Somatic Educator(TM) and has been practicing throughout New England for more than a decade. He is the President of the Clinical Somatic Education Society, the official professional guild of Clinical Somatic Education(TM) and directs Somatic Systems Institute's Clinical Somatic Education Professional Training Program. Mr. Aronstein's experience includes extensive experience in training.

"I am very pleased to head up The Great Outdoors management team. I believe that our Total Somatics(TM) pain management solution is a revolutionary way to non-invasively treat our client's pain and bring relief to their long suffering symptoms," stated Steven Aronstein, CEO of The Great Outdoors, Inc.

The Great Outdoors, Inc. will soon be changing their name to Somatic Systems, Inc. and will also be filing with the Securities and Exchange Commission to obtain a new ticker symbol.

Total Somatics(TM) is a technique which combats unnecessary muscular contraction and its associated pain, often resulting from traumatic injury or chronic stress. Total Somatics(TM) uses a series of movements (lasting as little as five minutes a day) that lengthen muscles back to their natural, relaxed state.

Safe Harbor Act: This release includes forward-looking statements made pursuant to the safe harbor provisions of the Private Securities Litigation Reform Act of 1995 that involves risks and uncertainties including, but not limited to, the impact of competitive products, the ability to meet customer demand, the ability to manage growth, acquisitions of technology, equipment, or human resources, the effect of economic business conditions, and the ability to attract and retain skilled personnel. The Company is not obligated to revise or update any forward-looking statements in order to reflect events or circumstances that may arise after the date of this release.

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SOURCE:  Great Outdoors, Inc.